Public Diplomacy

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Welcome to the Public Diplomacy Wiki, an online database for public diplomacy scholars and practitioners. This Wiki hosts numerous and varied definitions of "public diplomacy", detailed Country Case Studies outlining a nation's public diplomacy past and present, and profiles of theorists, scholars, practitioners and organizations dedicated to public diplomacy.

This wiki is monitored by the USC Center on Public Diplomacy at the Annenberg School and is open for public contributions, additions, and edits. Please log in or register.

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Topic Areas

  • Country Case Studies - reports detailing how different countries around the world engage in public diplomacy.
  • Public Diplomacy Initiatives - information about specific public diplomacy programs and strategies devised by individuals, organizations and nations.
  • Profiles - profiles of corporations, public diplomacy practitioners, academics, and theorists.

Just Added

Edward R. Murrow

Edward R. Murrow, 1957.jpg

The name Edward R. Murrow is synonymous with responsible journalism throughout the world. He is considered the most respected and distinguished journalist of the 1940s and 1950s. Murrow was one of the first international reporters and was responsible for shaping radio and television journalism in its infant stages. His legacy stands as one who embodied journalistic ethics and high standards. Some scholars argue he was an important instrument of British public diplomacy during WWII.[2] After his work as a reporter and producer for CBS, Murrow worked in the public diplomacy field for President John F. Kennedy’s administration as the director of the US Information Agency.

Editor's Pick


Russia image RussiaToday 07162008.jpg

Despite its worldwide proliferation, McDonald’s is still an indelible symbol of American culture. Representing the world’s largest chain of fast food restaurants, the McDonald’s golden arches are nearly ubiquitous; the chain boasts some 31,000 restaurants in over 100 countries that together serve about 52 million customers each day.[1] With one of the top-ten most-recognized brands in the world [2]— the golden arches, claims Joe Kincheloe, even out-compete the Christian cross [3]—the McDonald’s Corporation poses interesting challenges to public diplomacy.

Must Watch

Jena Baker McNeill, Homeland Security Policy Analyst at The Heritage Foundation, discusses three ways President-elect Obama can keep his pledge of strengthening America's visa waiver program as a public diplomacy benefit for U.S. allies.

The_Visa_Waiver_Program_Advice_for_Obama Posted February 22, 2009.

Recommended Reading

Courtesy Foreign Commonwealth Office (UK)
  • Lord Carter of Coles' Public Diplomacy Review (December 2005). Commissioned by the United Kingdom's Foreign Commonwealth Office, this report provides a detailed overview of key terms and concepts of public diplomacy. This is a must read for those beginning in the field.

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Country Studies

PD Initiatives

International Organizations